Starbucks announces the launch of The Starbucks Card

KUWAIT – 22 FEB 2012: Starbucks stores in Kuwait today celebrated the launch of The Starbucks Card, a more convenient way for customers to enjoy the various aromas of coffee, light snacks, and other favourite treats that can be found at Starbucks stores throughout the country.

Available for the first time in the Middle East, The Starbucks Card is the ideal way to make purchases in store. Customers can simply top up a card to the value of their choice, and then use it to make any purchases at their convenience without the hassle of carrying change in their pockets. The Starbucks Card is also the perfect gift for treating friends and loved ones.

As an additional benefit, anyone using The Starbucks Card at stores displaying the Wi-Fi sign, can enjoy free Wi-Fi for one hour. To benefit customers simply have to make a purchase with The Starbucks Card and the barista will give them a voucher valid for one hour of free Wi-Fi.

Speaking on the launch of the Starbucks Card, Rana Shaheen, Regional Communications and CSR Manager, Starbucks, MENA said:

“We are very excited to introduce The Starbucks Card in Kuwait. As well as being a convenient way to make purchases in our stores, our customers can also enjoy free Wi-Fi with any purchase using The Starbucks Card. We understand our customers like to stay connected while relaxing in our stores so we are very excited to offer this service to Starbucks Card holders in Kuwait. We look forward to offering additional features and benefits in the future.”

Customers can find The Starbucks Card at any Starbucks throughout Kuwait. Once topped up, The Starbucks Card is valid for 12 months, and it can be topped up as many times as the card holder wishes. Customers can spend as little or as much of the value as they wish at any time and can check the card balance and validity in store, or by calling the Customer Care hotline on 182 1212. Full details are available in store.